An organization can boost the success of its speak-up program and internal investigations by working creatively to build a trusting, respectful employee experience. Activision Blizzard, a video game holding company responsible for games such as Call of Duty and World of Warcraft, has leveraged its company culture to build a compliance program that puts employees at the center. During a session at SCCE’s annual Compliance & Ethics Institute held in September 2026, Activision Blizzard team members discussed how they have fostered trust across three distinct business units to strengthen their training and investigations programs. This article distills their insights. See “Survey Suggests Seven Practical Tips for Increasing Hotline Effectiveness” (Mar. 25, 2026).